RepGirl Artist Makes it count: 2010 Census
[ Posted: Aug 25, 2010 ]
"Tamara and Martha (the producer) were just a pleasure to work with." Arlene D'Amico, Art Buyer
When agency DraftFCB came knocking on Tamara Reynolds' door with a project for the 2010 Census, she was ready for the opportunity.
She was tasked with shooting 3 ads targeting 3 different ethnic groups without stereotyping the cultures.
Adding to the challenge was the need to give each shot a distinct look while shooting all from the viewpoint of INSIDE a post office mail box looking out.
Credit to AB Arlene D'Amico and AD Ray Behar.
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