[ Posted: Feb 01, 2012 ]
In December of 2011 Chris Roth, brother Steve and the TOH team developed and produced an epic four-commercial campaign promoting internet sensation Amanda Hocking's acclaimed "Trylle" series. The trilogy, Switched, Torn, and Ascend, focuses on the journey of a strong willed teenage girl named Wendy who must come into her own after discovering that she is a princess of a secret kingdom. In addition, TOH also spearheaded a full redesign of the author's website.
The shoot lasted three days across four different locations. Check out the final commercial below:
TOH scouted several luxurious mansions throughout the greater Los Angeles area, before finally selecting the perfect spot in Bel Air.
For a scene in which Wendy and Finn take in the view of Förening, TOH brought out their visual effects wizards for some tracking, rotoscoping, background replacements and bird flock creation.