News

Linda Zacks New Projects and New Website Re-Design

Jul 29, 2008

Sony Style commissioned Linda to create their "Back 2 School Essentials" campaign. This included a logo and a series of eight images that were translated into large-scale interior and window display graphics, a 30-second animation, flyers, mousepads, plastic figurines, posters and web promotions. The campaign ran in all US Sony Style stores.

Nickelodeon's The N

The N, Nickelodeon's teen television network, commissioned Linda to create six original characters for use in on-air spots as part of a rebranding project. The characters needed to appeal to the young, teenage demographic and capture the essence of six diverse and vibrant "types" each with a distinct voice.

Adobe

Goodby, Silverstein & Partners asked Linda to create a crazy "A" for use in the Adobe Creative suite 3 campaign. Inspired by the dictionary and drawing from many different physical materials, she came up with the concept of "A is for anything". A couple elements from my crazy "A" made its way into the campaign for use on posters and in web graphics.


Country Music Television

When CMT decided to hold it's annual award show in Manhattan, they called on Linda to come up with ideas to merge cowboys and cabs. She created a logo and a series of images which were used on street posters tagged around the city and for lamp post banners decorating main NYC drags and on-site at Madison Square Garden. This campaign also won a Broadcast Design Award.

Check out all of the campaigns on Linda's website. Click on link below.