Smog Design's 100% Analog

[ Posted: Mar 30, 2011 ]

100% Analog
by Glen Nakasako

Smog Design recently re-shot the original mechanical of a-ha’s Hunting High and Low. First released in 1985, it was re-issued last year in celebration of the band’s 25th anniversary. Jeri explains how the cover design came about:

“…Jeff [Ayeroff] walked into my office part way through the designing process…I was working on a comp, a “rough” layout and I said “I could do something sort of like this.” I showed him this unfinished comp, “That’s it!” he said. “Don’t do anything else…” We loved the gray, torn vellum, the pencil smudges…the tape. It all just seemed to work.” - Excerpt from a-ha photographer by Just Loomis

Smog Design's 100% Analog
[ Copyright 2011 Smog Design ]

Related Links

- Jeri Heiden's Altpick Portfolio