San Francisco based photographer Jay Watson completed an advertising campaign to run in Northern California and Reno for Whole Foods Market. The subjects in the series were from the Whole Foods Market Local Producer Program which includes butchers, bakers, farmers, dairy producers, and chocolatiers to name a few.
Jay writes, "it was a rewarding day in the studio working with proud business owners, and it ended with a chocolate tasting session."
More images from the campaign, outtakes, and behind the scenes shots from this shoot can be viewed at:
http://www.jaywatson.com/blog/2015/01/16/advertising-northern-california-whole-foods/
