According to Roman mythology, the god Janus - from whom this first month of the year is named - could see into both past and future. Today, in order to re-invent itself and become more appealing to modern audiences and participants, the golf industry is looking to do something similar.
Covered by writer David Gould in 2017’s very first issue of Golf Business Magazine, this topic was (as always) wonderfully depicted by illustrator and Altpick member Alexei Vella.
